ARTICLE: 7 Message: In homage to a legend* My vocation, is to strive continuously, to reach excellence in all spheres of management, by weaving the threads of enterprise, ideas, tasks into a fabric that can be called "management". My job is to motivate, to bring together and fuse human talent, so that they can act in harmony and in unison as one team, directed towards a single goal. Towards this objective, our credo is, 'strive for excellence' and perfection in all spheres of management, through continuous improvement.' For our customers, we believe, that, 'the customer is always right'. Our motto is to give him total satisfaction, in terms of quality and service. For our colleagues and associates, our motto is 'your growth is our concern'. We follow in his footsteps: Mr. ADITYA VIKRAM BIRLA November. 14, 1943 - October 1, 1995 *In his homage: everyone at 'SelltoINDIA'.