The Executive Summary: SelltoINDIA.com
Welcome,
Sourcing and selling are the drive force of the 21st century, as surely as industrialization drove to the 20th century's economy. This extraordinary growth of Cross-border trade means opportunity ...and risk exposure. Opportunities lie in penetrating in new markets and increased profit margins. Risks arise out of ever-changing trade laws and increasingly complex compliance issues.
Global openness drives phenomenal growth in 'cross-border Trade':
According to a McKinsey study, global trade will increase from 28 trillion to 91 trillion US dollars between 1997-2027. Kenichi Ohmae and other economists believe that free flow of goods will create a borderless world. Emerging trading blocks such as NAFTA, EU, and the ASEAN, have further fueled cross-border trade. All these factors create opportunities to deliver competitive advantage in the marketplace.
INDIA: In 'cross-border Trade':
India is a country with large amount of natural resources and state-of-the-art manufacturing facilities. India is equally contributing to cross-border trade. In 2000, India had US $ 50.5 billion in imports and US $ 42.3 billion of exports. In the current financial year's April & May months, India has gone for Imports for US $ 11233 million, up by 19.55 % comparing the same period, last year. While in Exports for the above-referred two months, it was of US $ 8863.59 million, up by 11 percent.
Indian consumer market at a glance:
... India is a well-recognized 1 billion people's big consumer marketplace.
... More than 240 million people are in medium and upper income group.
... Almost 300 million people in this country can communicate in English.
... Younger generation in cosmopolitan & big cities is very much influenced with the emerging LIFE & STYLES of the European & North American people.
... Now a days, they are expensing much more on leisure and are well informed to better health, nutrition, education and higher mental stature.
... International TV channels, CNN, BBC, and another 100 plus local entertainment channels inclusive of current affairs and regional languages, are in existence.
... So many International automobile brands like BMW, Toyota, Mercedes, GM, Hyundai, Fiat are already having their presence here with manufacturing set-ups.
... In consumer goods sector, the cross-border companies like Coca-Cola, Pepsi, LG, Samsung, Nestle, Cadburys, Walls, Sony, Kenwood, rebook, Nike, Van-hausen and Arrow are just a few names that are present in India.
Indian industrial market is a big enterprise:
India has a diversified and substantial manufacturing sector. Important industries include textiles, iron & steel, food products, chemicals and computer software. India manufactures a large proportion of it's own requirements for aluminum, copper, machine-tools and heavy electrical equipment, artificial fibers and plastics, vehicles of all kinds from bicycles to trucks to railway engines. India also has good production setup in pharmaceuticals, chemical products, home appliances and televisions. Indian Industrial houses like Reliance, TATA, Birla are on the 'world industrial map'.
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